To review the Certified Wedding and Event Planning Course syllabus, utilize the Flash interactive above or use the navigation links below to view the non-Flash version.

Part One | Part Two | Part Three | Part Four

Certified Wedding and Event Planning Course Syllabus

This comprehensive course has been streamlined into an interactive teaching method focused on clear concepts and principals derived from research-based theories of adult learning.

Overview

The Wedding Planning Institute's Wedding and Event Planning Certification Course covers everything you need to learn about working in or starting your own wedding and event planning business. The online, textbook, and classroom curriculum covers the A to Z of the industry with assignments, projects, and tests designed to hone your knowledge and skills toward helping others realize their event dreams.

Chapter One: Wedding Industry Overview

• How wedding planning has evolved
• The purpose of an engagement
• Current statistics for marriage-bound couples
• Wedding seasons
• The wedding budget

Chapter Two: Engagement

• The opportunity of the engagement party
• Engagement Ring Basics
• Engagement Announcements
• The Bride’s Timeline/Checklist
• The Groom’s Checklist
• Traditional meanings behind "Something Old, New, Borrowed, and Blue”
• Engagement Party & Bridal Shower Ideas
• Engagement/Wedding FAQ’s

Chapter Three: Your Role as a Certified Wedding & Event Planner

• The Event Planning Process – D4 Analysis
• Questions to ask a new bride-to-be
• How to develop a client profile
• How to set vendor expectations
• How to set the expectations of the bride and her family
• Event/Project Management
• RASCI Charting
• Wedding Etiquette, Mishaps, and Mayhem

Chapter Four: Running Your Own Business

• How to structure your business based on your marketplace
• How to evaluate your competition when establishing your services
• How to set preliminary marketing objectives
• Tools and tips for organizing your home office and business practices
• Business start-up costs

Chapter Five: Documentation and Goals

• The importance of documentation
• How documentation of your business practices plays an imperative role in the success of your business
• How to set goals for yourself and your business
• Wedding & Event Design Tool Kit

Chapter Six: Vendor and Venue Selection

• Why vendor selection is a key element to the success of your business
• How to identify quality vendors
• The questions to ask when building your vendor network

Part One | Part Two | Part Three | Part Four